{"id":29535,"date":"2024-10-03T06:09:36","date_gmt":"2024-10-03T12:09:36","guid":{"rendered":"https:\/\/reseller.lat\/?p=29535"},"modified":"2024-10-03T06:11:58","modified_gmt":"2024-10-03T12:11:58","slug":"experian-presenta-estrategias-para-prevenir-el-fraude-digital-en-las-empresas","status":"publish","type":"post","link":"https:\/\/reseller.lat\/?p=29535","title":{"rendered":"Experian presenta estrategias para prevenir el fraude digital en las empresas"},"content":{"rendered":"\n

Priorizar la seguridad digital para los colaboradores se trata de algo fundamental que cualquier empresa deber\u00eda tomar en cuenta para as\u00ed evitar alg\u00fan tipo de filtraci\u00f3n de informaci\u00f3n.<\/em><\/h2>\n\n\n\n

Ante el aumento de fraudes cibern\u00e9ticos, la empresa dedicada al estudio de datos, Experian, revel\u00f3 un nuevo estudio titulado \u201cData Breach Forecast\u201d.<\/p>\n\n\n\n

El compilado destaca el creciente riesgo de violaciones de datos, que se ha intensificado debido a la sofisticaci\u00f3n de las t\u00e1cticas de los ciberdelincuentes.<\/p>\n\n\n\n

Las empresas deben adoptar estrategias proactivas para proteger tanto sus datos como sus operaciones<\/em>, asegur\u00f3 V\u00edctor Nieto<\/strong>, Product Manager de Decision Analytics en Experian Spanish Lata<\/p>\n\n\n\n

Experian destaca nuevas apariciones maliciosas<\/strong><\/h2>\n\n\n\n

Entre las principales amenazas, el fraude de primera y tercera parte se posiciona como uno de los desaf\u00edos m\u00e1s dif\u00edciles de detectar.<\/p>\n\n\n\n

En el fraude de primera parte, individuos usan su propia identidad para cometer fraudes, mientras que el de tercera parte implica el uso de identidades robadas o creadas de manera sint\u00e9tica.<\/p>\n\n\n\n

La firma Experian recomienda una serie de medidas que las empresas pueden adoptar para fortalecer su ciberseguridad:<\/p>\n\n\n\n

1) Implementaci\u00f3n de tecnolog\u00eda avanzada<\/strong><\/h4>\n\n\n\n

Herramientas como firewalls de \u00faltima generaci\u00f3n, sistemas de cifrado y plataformas de detecci\u00f3n de intrusos, junto con modelos de comportamiento basados en inteligencia artificial y machine learning, pueden marcar la diferencia en la protecci\u00f3n de los activos digitales.<\/p>\n\n\n\n

2) Capacitaci\u00f3n constante para los colaboradores empleado:<\/strong><\/h4>\n\n\n\n

El error humano sigue siendo un punto d\u00e9bil en la cadena de seguridad. Capacitar al personal para identificar ataques de phishing y adoptar buenas pr\u00e1cticas es crucial para resguardar la informaci\u00f3n de la empresa.<\/p>\n\n\n\n

3) An\u00e1lisis de datos en tiempo real<\/strong><\/h4>\n\n\n\n

Utilizando algoritmos de machine learning, las empresas pueden detectar patrones an\u00f3malos que revelen actividades fraudulentas, permitiendo una respuesta r\u00e1pida y efectiva ante amenazas.<\/p>\n\n\n\n

Entre otras de las recomendaciones clave, encontramos la implementaci\u00f3n de autenticaci\u00f3n multifactorial.<\/p>\n\n\n\n

Esta medida ayuda a prevenir accesos no autorizados y mejora la experiencia de usuario al equilibrar seguridad y usabilidad.<\/p>\n\n\n\n

Importancia de la colaboraci\u00f3n entre empresas<\/strong><\/h2>\n\n\n\n

A pesar de las competencias que pueden existir en los diferentes mercado, Experian destaca la importancia de la colaboraci\u00f3n entre empresas del mismo sector.<\/p>\n\n\n\n

Compartir datos e informaci\u00f3n sobre ciberamenazas puede ser vital para mantenerse un paso adelante de los delincuentes.<\/p>\n\n\n\n

Afianzar las alianzas podr\u00eda ser un  factor clave para asegurar el crecimiento y reputaci\u00f3n de las corporaciones en el mercado digital.<\/p>\n\n\n\n

Esto no solo previene p\u00e9rdidas financieras, sino que refuerza la confianza de los clientes, lo que a su vez fortalece la reputaci\u00f3n de la empresa a largo plazo<\/em>, asegur\u00f3 V\u00edctor Nieto, Product Manager de Decision Analytics en Experian Spanish Latam.<\/p>\n\n\n\n

\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

Priorizar la seguridad digital para los colaboradores se trata de algo fundamental que cualquier empresa deber\u00eda tomar en cuenta para as\u00ed evitar alg\u00fan tipo de filtraci\u00f3n de informaci\u00f3n. Ante el aumento de fraudes cibern\u00e9ticos, la empresa dedicada al estudio de datos, Experian, revel\u00f3 un nuevo estudio titulado \u201cData Breach Forecast\u201d. El compilado destaca el creciente […]<\/p>\n","protected":false},"author":3,"featured_media":29536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[509,54],"tags":[53,571,1019,1020,1021],"class_list":["post-29535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chile","category-es-tendencia","tag-ciberseguridad","tag-empresas","tag-experian","tag-seguridad-digital","tag-virus"],"yoast_head":"\nExperian presenta estrategias para prevenir el fraude digital en las empresas - Reseller Lat<\/title>\n<meta name=\"description\" content=\"La empresa dedicada al estudio de datos, Experian, revel\u00f3 un nuevo estudio titulado \u201cData Breach Forecast\u201d.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reseller.lat\/?p=29535\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Experian presenta estrategias para prevenir el fraude digital en las empresas\" \/>\n<meta property=\"og:description\" content=\"La empresa dedicada al estudio de datos, Experian, revel\u00f3 un nuevo estudio titulado \u201cData Breach Forecast\u201d.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reseller.lat\/?p=29535\" \/>\n<meta property=\"og:site_name\" content=\"Reseller Lat\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=61558749720512&mibextid=LQQJ4d\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-03T12:09:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-03T12:11:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/reseller.lat\/wp-content\/uploads\/2024\/09\/Sin-titulo-36-min.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3n LATAM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@resellerlat\" \/>\n<meta name=\"twitter:site\" content=\"@resellerlat\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3n LATAM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/reseller.lat\/?p=29535#article\",\"isPartOf\":{\"@id\":\"https:\/\/reseller.lat\/?p=29535\"},\"author\":{\"name\":\"Redacci\u00f3n LATAM\",\"@id\":\"https:\/\/reseller.lat\/#\/schema\/person\/e5265fba5e8fe74568549c9237cbc25f\"},\"headline\":\"Experian presenta estrategias para prevenir el fraude digital en las empresas\",\"datePublished\":\"2024-10-03T12:09:36+00:00\",\"dateModified\":\"2024-10-03T12:11:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/reseller.lat\/?p=29535\"},\"wordCount\":471,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/reseller.lat\/#organization\"},\"image\":{\"@id\":\"https:\/\/reseller.lat\/?p=29535#primaryimage\"},\"thumbnailUrl\":\"https:\/\/reseller.lat\/wp-content\/uploads\/2024\/09\/Sin-titulo-36-min.png\",\"keywords\":[\"Ciberseguridad\",\"Empresas\",\"Experian\",\"seguridad digital\",\"virus\"],\"articleSection\":[\"Chile\",\"Es Tendencia\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/reseller.lat\/?p=29535#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/reseller.lat\/?p=29535\",\"url\":\"https:\/\/reseller.lat\/?p=29535\",\"name\":\"Experian presenta estrategias para prevenir el fraude digital en las empresas - 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