{"id":32266,"date":"2025-11-08T19:16:18","date_gmt":"2025-11-09T01:16:18","guid":{"rendered":"https:\/\/reseller.lat\/?p=32266"},"modified":"2025-11-08T19:16:20","modified_gmt":"2025-11-09T01:16:20","slug":"rezago-del-sector-financiero-por-falta-de-estrategias-tecnologicas","status":"publish","type":"post","link":"https:\/\/reseller.lat\/?p=32266","title":{"rendered":"Rezago del sector financiero por falta de estrategias tec: GlobalLogic"},"content":{"rendered":"\n

Un\u00a0informe de\u00a0GlobalLogic<\/strong>, especialista en ingenier\u00eda digital, advirti\u00f3 sobre\u00a0el riesgo<\/strong>\u00a0de un rezago del sector financiero<\/a> por\u00a0no innovar<\/strong>\u00a0en sus modelos de negocio.<\/p>\n\n\n\n

El estudio<\/strong> fue elaborado junto con FT Longitude<\/strong> y advierte que les puede suceder al 80 %<\/strong> de las compa\u00f1ias del sector a pesar de las inversiones<\/strong> en tecnolog\u00eda.<\/p>\n\n\n\n

La causa principal es una ejecuci\u00f3n fragmentada<\/strong> y la falta de una estrategia unificada entre los equipos de tecnolog\u00eda<\/strong>, producto y cumplimiento normativo.<\/p>\n\n\n\n

La investigaci\u00f3n, basada en una encuesta a 750 altos directivos<\/strong> del sector, revela un desaf\u00edo com\u00fan entre los l\u00edderes<\/strong>financieros:<\/p>\n\n\n\n

Aunque el inter\u00e9s y la inversi\u00f3n<\/strong> en transformaci\u00f3n digital son elevados, muchas organizaciones a\u00fan no logran convertir<\/strong>esos esfuerzos en valor empresarial tangible y crecimiento<\/strong> sostenible.<\/p>\n\n\n\n

\u201cLos datos muestran claramente que las empresas que tienen \u00e9xito son aquellas que integran estrat\u00e9gicamente la tecnolog\u00eda, el despliegue de capital y la adaptabilidad organizacional para generar un impacto real\u201d, afirm\u00f3 Mike Connors, vicepresidente senior y l\u00edder del sector de Servicios Financieros y Consumo para las Am\u00e9ricas de GlobalLogic.<\/p><\/blockquote><\/figure>\n\n\n\n

Principales conclusiones sobre rezago del sector financiero<\/strong><\/h2>\n\n\n\n

Adopci\u00f3n limitada de la IA.<\/strong> El 52 %<\/strong> de las empresas han adoptado proyectos piloto de GenAI en s\u00f3lo una funci\u00f3n<\/strong>comercial. Esto indica un ritmo lento<\/strong> de integraci\u00f3n empresarial de esta tecnolog\u00eda fundamental<\/strong>.<\/p>\n\n\n\n

Innovaci\u00f3n aislada.<\/strong> El 46 %<\/strong> forma equipos independientes e interdisciplinarios<\/strong> de negocio, producto<\/strong>, dise\u00f1o e ingenier\u00eda al inicio del ciclo de vida<\/strong> de una innovaci\u00f3n. Eso sugiere una falta de estrategia integrada<\/strong> desde el principio. En el sector bancario, esta cifra se reduce al 33 %<\/strong>.<\/p>\n\n\n\n

Modelos de negocio estancados.<\/strong> Solo el 20 %<\/strong> de las empresas est\u00e1 creando activamente nuevos modelos<\/strong> de negocio avanzados. Lo que indica un retraso generalizado<\/strong> en la evoluci\u00f3n de las fuentes de ingresos principales<\/strong> y la participaci\u00f3n de los clientes.<\/p>\n\n\n\n

De acuerdo con Gabriel Arango<\/strong>, jefe de Tecnolog\u00eda de GlobalLogic para Am\u00e9rica Latina, los servicios financieros est\u00e1n siendo transformados por la IA<\/strong>, las finanzas integradas y la evoluci\u00f3n de la regulaci\u00f3n.<\/p>\n\n\n\n

\u201cEl estudio revela c\u00f3mo las empresas con \u00e9xito en este campo conectan la estrategia y la ejecuci\u00f3n a trav\u00e9s de las 3C: C\u00f3digo, Capital y Cambio, para impulsar el crecimiento y la resiliencia\u201d.<\/p><\/blockquote><\/figure>\n\n\n\n

En ese contexto, Arango, agreg\u00f3 que las empresas del sector financiero<\/strong> en Colombia tienen el reto de aprovechar<\/strong> el potencial del pa\u00eds en infraestructura digital. <\/p>\n\n\n\n

\u201cEsto fue recientemente destacado por el \u00cdndice Latinoamericano de Inteligencia Artificial, ILIA 2025. \u00c9ste ubica a Colombia en el cuarto lugar regional y la reconoce como el pa\u00eds con mayor proporci\u00f3n de centros de datos certificados con est\u00e1ndares internacionales. Este avance ofrece un terreno f\u00e9rtil para que las organizaciones locales traduzcan su inversi\u00f3n tecnol\u00f3gica en innovaci\u00f3n, eficiencia y valor sostenible\u201d, dijo.<\/p><\/blockquote><\/figure>\n\n\n\n

El informe donde destaca el rezago del sector financiero identifica<\/strong> que el 38 %<\/strong> de los encuestados ha logrado avanzar<\/strong>con \u00e9xito en este entorno cambiante. Incluso en medio de la volatilidad<\/strong> del mercado. Lo que los diferencia<\/strong> es su capacidad para:<\/p>\n\n\n\n

Mantener la inversi\u00f3n estrat\u00e9gica.<\/strong> El 58 %<\/strong> de los l\u00edderes planean aumentar<\/strong> significativamente sus inversiones<\/strong> en innovaci\u00f3n.<\/p>\n\n\n\n

Incorporar la adaptabilidad.<\/strong> Los l\u00edderes consideran la agilidad normativa<\/strong> y la reinvenci\u00f3n del talento como palancas estrat\u00e9gicas<\/strong>. Son m\u00e1s propensos a dar prioridad<\/strong> a la \u00e9tica de la IA y la gobernanza<\/strong> de modelos.<\/p>\n\n\n\n

Asimismo, el estudio ofrece recomendaciones pr\u00e1cticas<\/strong> para que las empresas de servicios financieros logren un crecimiento sostenible<\/strong>.<\/p>\n\n\n\n

Entre las cuales se encuentran cinco pasos clave:\u00a0construir<\/strong>\u00a0antes de escalar,\u00a0priorizar<\/strong>\u00a0estrategias unificadas,\u00a0invertir<\/strong>\u00a0de forma proactiva, dejar que\u00a0la IA impulse<\/strong>\u00a0el cumplimiento normativo y\u00a0evolucionar<\/strong>\u00a0continuamente.<\/p>\n\n\n\n

El informe completo se puede descargar\u00a0<\/em>aqu\u00ed.<\/em><\/strong><\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Un\u00a0informe de\u00a0GlobalLogic, especialista en ingenier\u00eda digital, advirti\u00f3 sobre\u00a0el riesgo\u00a0de un rezago del sector financiero por\u00a0no innovar\u00a0en sus modelos de negocio. El estudio fue elaborado junto con FT Longitude y advierte que les puede suceder al 80 % de las compa\u00f1ias del sector a pesar de las inversiones en tecnolog\u00eda. La causa principal es una ejecuci\u00f3n fragmentada y la falta de una estrategia unificada entre los equipos […]<\/p>\n","protected":false},"author":3,"featured_media":32270,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[507,102,61],"tags":[],"class_list":["post-32266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-colombia","category-esnoticia","category-todas-las-noticias"],"yoast_head":"\nRezago del sector financiero por falta de estrategias tecnol\u00f3gicas<\/title>\n<meta name=\"description\" content=\"El informe del rezago del sector financiero tambi\u00e9n identifica \u00e1reas clave y mejores pr\u00e1cticas para un crecimiento sostenible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reseller.lat\/?p=32266\" \/>\n<meta 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